[GRAPHIC DESIGN]
75th Anniversary of the UN Declaration: Branding and American Voices Report
MEDIUM: ADOBE ILLUSTRATOR // ROLE: DESIGNER + branding + content strategy
The brief: Design a visual identity and branded assets for a multi-channel campaign celebrating the 75th anniversary of the United Nations. Create design identity and roll out strategy for a US polling report commemorating the event.
We hosted talks with 2,000 Americans to recognize the UN’s 75th anniversary. We generated a report with recommendations for the UN’s role in securing a better world. A comprehensive design and roll out strategy was needed to amplify the report findings.
I designed a visual identity for the year-long campaign, and branded assets for the roll out of our report. The campaign included social media assets, infographics, landing pages and printed assets.